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Solutions · What you sell

A new home has little history. Give it facts.

An assistant has little to read about a house that was finished last spring. We put the facts on your site where it can read them: how old the housing is in each place you work, which neighborhoods are still building out, and the year each of your listings was built.

On every plan, from $75 a month.

A newly finished house beside one still in its timber frame at blue hour, its porch light on
Who it is for

For the agent who sells what was just built.

This page is for an agent whose business includes new homes: a subdivision filling in, a lot with a frame on it, a listing whose year built is this year.

An assistant answers questions about a place from pages that know it. So your site says, in plain facts, how old the housing is in each city you work and which neighborhoods are still building out. The figures come from the Census and from your own listings.

The program is the one every client gets: the site, your Google Business Profile, your details kept the same everywhere, and the monthly report.

What we build for it

The age of a place, on the page.

Facts about the housing, and your record in it.

How old the housing isEach city page carries the median year built from the Census, and its community guide has a chapter on the housing: when it was built and what kind it is.Neighborhoods side by sideEach city page compares its neighborhoods by their housing: the eras, the styles, the lot sizes, and whether each is still building out.Year built on every listingEach of your listings and closings has a page with its year built and property type, synced from your Zillow record every week.
A chapter on buying newIn the states whose rules we have reviewed, the buyer guide to ways of owning a home covers new construction and land: builder contracts, earnest money, timelines and warranties.
Tools for the numbersA payment calculator with taxes, insurance and HOA dues, an affordability calculator, a closing cost estimator, and earnest money in the glossary.Leads that say where they came fromA form on every page. Each lead reaches you with how that person found you, and says so when an AI assistant sent them.
How it is measured

The same questions, asked every month.

The report asks three questions in each of your busiest markets, on ChatGPT, Perplexity, Gemini and Google AI Overviews: who the best agents are, which agent should sell a house, and which agent a first-time home buyer should work with. An answer counts only when it names you without being asked about you.

None of the three is about new homes, and we do not add one that is. Each answer is shown as it came back: whether you were named, and who was named instead.

On a team seat the questions are asked every week, so a change shows sooner.

Questions

What agents ask about it.

Do you ask the assistants about new construction?

No. The report asks every client’s markets the same three questions: who the best agents are, which agent should sell a house, and which agent a first-time home buyer should work with. None is about new homes, and we show the answers as they came back.

Does my site show a builder’s inventory?

No. Your site shows your own listings and closings from your Zillow record, each with its year built. It does not carry a builder’s inventory or a page for each community.

Where does the year built come from?

For a city, from the Census: the median year built of its housing, with the share built in each era behind the guide’s chapter on housing. For a listing, from your Zillow record.

Can I change what the guide says about the housing?

Yes. You can rewrite any chapter of a community guide in Agent OS. Your words are kept, and checked for Fair Housing language when you save.

Can you promise home buyers will call?

No. We promise the work and an honest count of what the assistants say. Nobody controls an assistant’s answer, and anyone who promises one is describing something they do not control.

See what an assistant says about agents in your market.

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