How to add schema to your real estate agent website
Structured data tells search engines and AI assistants about you, your listings, your areas, and your answers. You add schema to your site using JSON-LD code blocks placed in the head section of your web pages. This helps machines understand your professional details without guessing.
Steps to add schema
- 01
Audit your facts
Gather your business facts including your bio, areas, licenses, offices, phones, and emails before you write any code.
- 02
Write the JSON-LD
Create a structured data graph in JSON-LD format that describes you, your real estate listings, and your service areas.
- 03
Place the code
Insert the schema code block into the header section of your website so search engines and assistants can read it.
Understanding structured data
Structured data provides a clear roadmap for search engines and AI assistants. When you use schema, you remove ambiguity about your business details.
Your website gains clarity when machine readable code supports your human readable text.
Questions
What is schema?
Schema is a standardized code format that helps search engines and assistants understand the facts on your website. It organizes details about your business and listings into a clear structure.