Glossary
Knowledge graph
Definition
A machine’s map of entities and the relationships between them: this agent, works in these neighborhoods, at this brokerage, with these reviews. Search engines and assistants consult knowledge graphs to ground who is who before composing an answer.
When the graph’s picture of you is rich and consistent, machines can answer questions about you confidently and connect you to relevant queries. When it is sparse or contradictory, you are functionally invisible for recommendation purposes, whatever your actual track record.
You feed the graph through structured data, consistent citations, and authoritative profiles. That feeding is deliberate work, and it is the quiet majority of what effective GEO consists of.